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Building Better Affiliate Campaigns Around Approved Installs A useful installation campaign starts by asking what makes the promoted product relevant to the people seeing it. Answering that question helps publishers choose offers, create useful explanations and judge results b

Building Better Affiliate Campaigns Around Approved Installs An installation campaign begins with a simple question: why would the intended audience want the product being promoted? Answering that question helps publishers choose offers, create useful explanations and judge re

Coupon Codes and the Real Cost of a Good Deal A worthwhile discount reduces the price of a purchase that already makes sense for your needs. The difficult part is deciding whether the offer improves that purchase or simply makes a larger commitment look attractive. Behind a ph